Designer Spotlight: Robot & Brucling
You may know them as the “Bowtie Boys”, but when you meet the handsome designer duo in the streets of New York City try not to refer to them as anything besides Robot and Brucling. Their unique urban chic style and swag captivates a room, leaving others wondering whom these young men are.
Established in 2009, designers ”Robot” and “Brucling” founded the Robot & Brucling label, adopting their nicknames from friends based on their unique personalities. The two attended school together as youths but did not run in the same crowds — although they later learned how eerily similar they actually are. Years after being school peers, their strong faith in God brought them to the same church where they took to heart the message of the importance of two being a stronger force than one. This calling to work together, joining their creative passions into one company, began a fast-moving fashion force.
Creating hand-made bow ties, these self-taught designers began selling their products on robotandbrucling.com at the end of March 2010, with an original “11 piece collection ranging from the basic denim Chelsea bow tie to the grand dame and first opulent tie of the label, Lady Vienna.” Not surprising, their statement bowties began appearing on celebrities, including Tila Tequila, singer Steph Jones, and most recently Beyoncé in the Oprah finale. Through the fast-forming fashion connections, the two began to discuss a collaboration with Richie Rich, former Heatherette designer. A collaboration that resulted in a full collection featured in the “Popluxe” runway show at Lincoln Center during the SS’11 Mercedes-Benz Fashion Week in New York City and later during Miami Fashion Week.
In two short years, Robot and Brucling have made their mark on the New York and Miami Fashion scenes, but where will they take their ripped jeans, pocket squares, oversized sunglasses, and bowtie clad selves next? While getting your designs on Beyoncé may seem like a career peak, there is only further up to go for these designers: possibly getting a bowtie on the infamous Daphne Guinness (who has one designed in her honor already) or having their designs prance down the runway at the next LA Fashion Week.
There is no question that these wavy designers have luck on their side… it’s as if a bird pooped on THEM during a recent interview in Central Park.
Photographs Courtesy of Robot & Brucling
(Originally Written By Ashley Tschudin AKA “CocktailChic”, Posted on Fashion News Live June 17, 2011)
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